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Consumer behavior

 Subject
Subject Source: Library of Congress Subject Headings
Scope Note: Here are entered works on the decision-making processes, external factors, and individual characteristics of consumers that determine their purchasing behavior. Works on the selection and efficient use of consumer goods and services and on methods of educating consumers are entered under Consumer education.

Found in 1 Collection or Record:

The effects of consumer mood and character type on agent preference, 2002

 Item — Item 0113502635346: [Barcode: 0113502635346]
Scope and Content Note From the Series: The series contains Master's theses from 1943 to present. The theses consist of either a production book and a media component or solely a production book. The production books were originally submitted as physical bound copies, but were later submitted digitally. The physical production books are stored offsite and the digital production books are stored in the College's preservation repository.The media components consist of U-matic tapes, VHS tapes, CDs, DVDs, and Blu-rays and...
Dates: 2002