Television advertising
Subject
Subject Source: Library of Congress Subject Headings
Found in 5 Collections and/or Records:
Animation of TV commercials, 2001
Item — Multiple Containers
Scope and Content Note
From the Series:
The series contains Master's theses from 1943 to present. The theses consist of either a production book and a media component or solely a production book. The production books were originally submitted as physical bound copies, but were later submitted digitally. The physical production books are stored offsite and the digital production books are stored in the College's preservation repository.The media components consist of U-matic tapes, VHS tapes, CDs, DVDs, and Blu-rays and...
Dates:
2001
College women evaluate a television advertisement : an exercise in critical viewing, 1994
Item — Item 0113502415418: [Barcode: 0113502415418]
Scope and Content Note
From the Series:
The series contains Master's theses from 1943 to present. The theses consist of either a production book and a media component or solely a production book. The production books were originally submitted as physical bound copies, but were later submitted digitally. The physical production books are stored offsite and the digital production books are stored in the College's preservation repository.The media components consist of U-matic tapes, VHS tapes, CDs, DVDs, and Blu-rays and...
Dates:
1994
MTVesque, 2006
Item — Multiple Containers
Overview
'MTVesque' is a collection of five 36-second spec promos for a campaign 'Speak Your Mind' tailored to represent some of the views of MTV's primary target audience - the 16-24 young adults. -- abstract.
Dates:
2006
These messages, 2004
Item — Multiple Containers
Overview
A digitally based interactive installation that investigates the dominant ideologies associated with television commercials -- abstract.
Dates:
2004
Top 40 music in television commercials : an exploration of certain exposure effects, 1990
Item — Item 0113501555412: [Barcode: 0113501555412]
Scope and Content Note
From the Series:
The series contains Master's theses from 1943 to present. The theses consist of either a production book and a media component or solely a production book. The production books were originally submitted as physical bound copies, but were later submitted digitally. The physical production books are stored offsite and the digital production books are stored in the College's preservation repository.The media components consist of U-matic tapes, VHS tapes, CDs, DVDs, and Blu-rays and...
Dates:
1990